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GoodPeople is a marketplace and global collective with diverse roots; ranging from the back bowls of Vail and the waves of NorCal, to the streets of Buenos Aires. We tirelessly research to bring you our favorite rad new brands and the best products that exemplify the outdoor and action sports lifestyle we all live. We support sustainable businesses, nonprofits, and a healthy environment, and know that our success is directly tied to the world around us.

Whether at our favorite local spot or some remote destination, GoodPeople are easily recognizable with fresh goggle tans, salty hair, beat up shoes, and shit eating grins. We strive everyday to get outside of our comfort zone and push our limits. Just like you, we each took our own path to get here and somehow, we all arrived. GoodPeople is a reflection of the lives we live and the kick ass communities that make them possible.

We believe the journey is the destination. We take risks. We are misfits, freaks, and jokesters who are always pushing each other to go bigger, faster, farther. We strive to be the change we want to see in the world. Let’s face it, we are different. Sometimes we make mistakes. We may not always be right, and we are certainly not perfect, but we are all GoodPeople.

This movement did not start with us, and we don’t claim to be the first. It started when you caught your first wave. It started with your first kickflip. It started with your first cliff drop on a deep pow day. Maybe it even started with your first steps or when you learned to ride a bicycle. We are sure you know a lot of GoodPeople, you are GoodPeople.